Why 18K Gold

What Is 18k Gold?

In measuring gold, jewelry makers use the ‘karat’ grading system to designate purity. 24 karat is 100% pure, with lower karats (such as 18k gold and 14k gold) incorporating other metals for improved durability. 

18k gold is about 75% pure gold, which makes it more desirable than 14k gold because it contains more pure gold. The more pure gold present in a metal, the softer the metal will be. This is why 24k gold is the softest option and is prone to scratches and dents. 18k gold, is also susceptible to scratches but is the perfect balance that hold its value overtime.



Gold Colors

18 karat gold comes in yellow, white, and rose. The only difference between these options (other than the obvious difference of color) is the mix of metals alloyed with pure gold. Other than that, 18k gold is a fantastic choice for any jewelry item,  and looks beautiful in all three colors.



Why 18k Gold?

18k gold is a popular choice for all jewelry lovers around the world. One advantage of choosing 18k gold is its purity, which gives 18k gold a richer, more vibrant color. The 18k gold percentage is also less likely to trigger any skin conditions or reactions one may have because the presence of other metals and alloys is minimal. If you are prone to metal allergies, 18k gold is a great option for you! This higher gold percentage makes for a beautiful appearance and other benefits, most importantly 18K is more valuable than 14K since the percentage of gold purity is higher.